Cregg Paris has been pioneering immersive visual experiences—from the first interactive digital projection mapping in 1998 to today's cutting-edge installations for world-class brands.
Anchors list
1. Who we are
For over 15 years, we support luxury brands in managing digital signage in their stores worldwide through innovative, technical and artistic solutions, enabling visitors to have a unique experience.
This is our mission.
This legacy, blending technical expertise with a creative, experience-driven approach, is the very DNA of CREGG Paris, where the rigor applied to selecting hardware solutions serves the brand’s storytelling.
2. What we think
Regardless of the technology, what really matters is the story and its perfect staging to create an in-store experience.
That is our vision.
At CREGG Paris, we stand beside our clients as true partners. We recognize the strategic role that screens have as the sole means of delivering your messages to customers.
3. What we stand for
Excellence. Flexibility. Trust. Accountability.
Those are our values.
Because customer satisfaction is our DNA, we always strive to offer you the best possible solution, no matter what.
It is equally essential for us to be reliable partners for our clients and to establish trusting relationships with our suppliers.
Team ( Key assets )
Nicolas Aubrun
Co-Founder & General Manager
Nicolas Aubrun co-founded CREGG Paris to explore how digital imagery can enhance physical spaces through scenography and immersive design. With a passion for visual storytelling, he creates impactful display experiences that serve architectural and commercial intent—offering an alternative to fully digital solutions by integrating screens meaningfully into the real world.
Inés de Labra Jouin
Executive Coordinator
Inés de Labra Jouin is a versatile project manager who transitioned from managing global classical music tours to leading tech logistics at CREGG Paris. With sharp coordination skills and a collaborative mindset, she oversees international shipments, team operations, and client relations, bringing structure and empathy to every project she touches. Inés is also in charge of the financial equilibrium of the company.
Luc Guerder
Senior Project Manager (technical)
Luc Guerder is a display solutions expert with over 20 years of experience in industrial and commercial applications. From engineering to training and co-managing his own company, he has developed a deep technical mastery. At CREGG Paris, he now brings precision and high-level expertise to deliver tailored solutions for the exacting standards of the High-end luxury brands.
Li Zhang
Senior Project Manager (greater China)
Li Zhang is a seasoned international business professional with 25+ years of experience in manufacturing and cross-border development. Since 2014, she has led CREGG Paris's operations in China, leveraging her multicultural fluency and strategic insight. Her career reflects a unique ability to bridge East and West. Her motto: “Success is not a destination, but a journey of perpetual learning.”
Laurent Simonini
Senior Project Manager (image)
Laurent is a digital project manager with 25+ years of experience blending art, technology, and communication. Trained at the École des Beaux-Arts, he has shaped immersive projects in museography and architecture. Since 2014, he has led digital signage at CREGG Paris, combining creative direction and technical skill to support innovative, multimedia-driven initiatives.
Gigi Iliadis
Senior Project Manager (maintenance)
With over 30 years in luxury hospitality, Gigi Iliadis brings precision and reliability to CREGG Paris. Her experience spans reception, F&B, and administration across top hotels. Since 2024, she has overseen the maintenance and tracking of the display systems for global operations, applying her organizational skills with rigor and team spirit.
Florent Gilard
Partner
Florent is partner and strategic advisor of CREGG Paris, where he brings a sharp creative and storytelling mindset. Drawing on his experience producing documentaries for Yann Arthus-Bertrand and leading immersive AR projects for museums, he brings a unique perspective that blends storytelling and innovation, guiding CREGG’s mission to integrate meaningful visual experiences into physical spaces.